IM Alert – Don’t Be This Person

I received an email from someone promoting a plugin that helps a website become compliant with the American Disabilities Act (ADA). It looks really easy to use, and if it conforms to the ADA law, then I’m sure it would have been a good deal.

But here’s where it all went wrong for me. After watching a short video on how the plugin works and what it looks like when it’s installed on a website, I searched high and low on the sales site for the symbol that says the plugin is there.

And it wasn’t there.

If this person is telling me how fantastic his plugin works and how foolish I would be to not have it on my own site… then WHY is it not on his site?

Obviously, I didn’t buy it, because if he doesn’t believe in it enough to put it on his own site, why would I want it on mine?

It’s bad enough when affiliates don’t use the products they recommend. But when product creators aren’t using their own products then maybe it’s time they promote something they do believe in.


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