How to Build Know, Like and Trust into Your Marketing | One Step at a Time

How to Build Know, Like and Trust into Your Marketing | One Step at a Time

“I’m sick and tired of hearing about ‘Know, Like and Trust.’ I don’t get it. Exactly HOW am I supposed to get people on the internet to know me, like me and trust me?”

I understand the frustration of this new marketer. It’s so easy for marketing teachers to tell you to build Know, Like and Trust into your marketing. But how often do they tell you exactly HOW to do it?

1: How to Become Known

Build your personal or business brand and infuse it in everything that you do.

To do this, determine who your ideal customer is. Create an avatar of that person so that you know exactly who you are speaking to.

Next, build your brand to suit that ideal client. You are the ideal information provider or service provider for this ideal customer.

Finally, stay consistent to your customer avatar and your brand. Your goal is to become known as THE expert or THE go-to person for your exact audience.

This will make you known on a professional level, but you can do better.

Instead of people just knowing about you or knowing of you, how about if they KNOW YOU?

To achieve this, you’ll want to share some personal stuff. Real stuff. Maybe even painful stuff. Mistakes. Dumb moves. Naïve stunts gone bad.

And share the good stuff. ‘Your beautiful, noisy, messy kids have watched Little Mermaid 143 times and you’ve evacuated the house to write your readers this email’ kind of thing.

Strong relationships are deep relationships. Years ago I shared a few personal details with customers about how I was working late into the night, getting up late and my general routine.

To my surprise for weeks afterwards people were commenting back to me about these things because they could relate. That’s when I learned the power of sharing my life with my readers. When I do, I’m not just a wooden puppet, I’m a ‘real boy,’ to paraphrase Pinocchio.

From there I was able to go deeper, speaking about my fears, my stumbles and my comebacks. The more I shared, the more people knew me, and the more they liked me.

2: How to Be Liked

Mind you, not everyone will like you. That’s okay because you only want your avatar to like you. Think of anyone – ANYONE – in history, real or mythical, and there is someone who doesn’t like them. Once you stop trying to get everyone to like you, it is much easier to relax, be yourself and better relate to your ideal customer.

Make a list of every place your avatar commonly hangs out online and make it a point to be there, whether that’s on social media, guest blogging, guest podcasting, advertising to your audience on Facebook and so forth.

Go where your audience is and make yourself known in a nice, helpful, non-obnoxious manner by posting content your ideal client enjoys reading or watching.

Make your content relevant, genuine and personal.

Infuse your own personality into it and speak directly to your avatar of one.

If you can, do live events where people can interact with you directly and ask you questions.

Use an engaging picture of yourself.

Tell your own story in a captivating way.

Be nice. Be real. Be authentic.

Be you – or if necessary, be a better version of you.

3: How to Become Trusted

Repeat steps 1 and 2 consistently.

Promote only products that you believe in.

Promote only ideas and people you believe in.

If you make a mistake, say so.

Use real testimonials from real people.

Share stories of how you’ve helped others to achieve results.

Be transparent and genuine – not fake.

Give people the whole truth, even when it’s not in your best interest to do so.

If you are similar to your avatar, by all means point this out. People like and trust people who remind them of themselves.

Think of the people you trust and emulate them.

If you get a complaint about your product or service, take 30 minutes to walk around the block to completely calm down and THEN write your answer. Do not get into an argument – even if you win, you will lose.

Make your customers feel safe. Offer a no-questions money-back guarantee.

Be accessible. Place your contact details on every page of your website in the sidebar or footer.

Give away some of your best stuff.

Don’t disappoint. Don’t lie. Don’t stretch the truth.

Be consistently good. Or great.

Wow, that sounds like a lot of work, doesn’t it?

Maybe it is. Or maybe it just boils down to…

  • being yourself
  • being seen, helpful and accessible
  • targeting your ideal prospects
  • and doing your best to make them happy.

7 Dangers of Selling Products on Amazon

While this list is by no means comprehensive, here are 7 dirty tricks to watch out for if you’re selling products on Amazon:

1: Other Amazon sellers copying your products

Let’s say you have an online store and/or you have your products on Amazon.

Anyone can copy your photos and product descriptions and place them on Amazon under their own account.

Worse yet, when you contact Amazon to file a complaint, they will require proof and documentation for every single product in dispute. You will have to prove the products are yours before Amazon will take them down.

Your best bet: Contact the pirate seller and politely ask them to remove them. Let them know your next step is contacting Amazon and your lawyer.

2: Copycats who piggy-back

Having your products copied and stolen isn’t all that common. But piggy backing on listings happens all the time, and it works like this:

You sell your own private labeled product under your brand and Amazon product number. Someone else piggy backs your listing by undercutting you on price and shipping a counterfeit item.

This hurts your brand three times over.

First, you’ve lost a sale that should have been yours.

Second, because their knock-off product is likely of lower quality than yours, your brand’s reputation takes a hit. The unhappy customer might leave negative feedback for your product even though they received a counterfeit product from someone else.

Third, if you get enough negative reviews, your product can drop into oblivion in Amazon’s search results.

To fight back, pose as a customer and purchase the product yourself. Then you can file a complaint against the fraudulent seller. Just know that Amazon moves slowly and this resolution process takes time.

3: Buying you out

You get an order for ALL of your inventory of a particular item. Someone else then gets the buy box because you have no inventory. A few weeks later, this mystery buyer returns the big purchase they made. You’ve lost sales for those weeks that you had no inventory, plus you made no money on that big sale.

Here’s what to do: If you get a large order, use extreme caution. If you’re fulfilling orders yourself, check up and see if this order appears genuine.

Contest any large return complaints with Amazon.

Realize that Chinese sellers are using automated software that keeps buying your stock and then cancelling the orders in bulk. You go out of stock in no time and your listing is basically destroyed. Don’t get complacent: Keep an eye on your listings at all times.

4: Switching out your photo(s)

If you haven’t registered your brand with Amazon (which requires a trademark) then be careful of other sellers changing out the photos in your listing.

Another seller might switch your picture to a completely different product. Then when customers buy from you, they complain that the product they received does not match the photo.

What to know: Amazon does NOT send you a notification when pictures are changed, so you’ll have to keep a close eye on your listings.

5: Leaving false negative feedback on your products

Just as there are people who will leave positive feedback for a fee, there are also people who get paid to leave negative feedback. And while Amazon is getting better at detecting false feedback, it still happens with alarming frequency.

The hardest false feedback to detect are reviews left by actual buyers. That’s why a competitor will pay people to buy your product first and then leave a negative review. These false reviews often claim that your product is a counterfeit or fake, two things that real reviews almost never say.

When Amazon’s bots detect these trigger words of ‘bootleg,’ ‘counterfeit’ and ‘fake,’ they immediately ding your account which hurts your product’s visibility.

If you receive negative feedback of any sort, address it immediately. Be extremely professional and polite, and show that you will do anything and everything to make the problem right.

Amazon records all conversations and this will help you tremendously should your ever get suspended.

6: Leaving false positive reviews on your products

Only a crook or evil genius would think to hurt their competitors by leaving positive reviews.

Amazon has been doing a better job of cracking down on sellers who buy positive reviews. They even have algorithms in place that detect unusual spikes in positive reviews and will instantly suspend an account if they think the reviews are fake.

Enter your competitor who hires a service to leave 50 five-star reviews for you overnight. The next morning you get up to find your Amazon account is suspended for suspicious activity while you had absolutely nothing to do with it.

This one is difficult to overcome because how do you prove that you weren’t the one instigating the sudden influx of positive reviews?

7: Sellers trademarking your Amazon account name

Most full-time sellers on Amazon trademark their brand name so they can enroll in Amazon’s brand registry.

But many sellers don’t take this step, preferring to avoid the hassle of trademarking.

For example, maybe your Amazon account is called Big Dog Enterprises. And under Big Dog you sell 2 different brands, Blue Dog and Pink Dog. Most sellers will trademark Blue Dog and Pink Dog, but they don’t bother trademarking Big Dog.

This leaves the door open for a malicious seller to trademark Big Dog and then completely take over Pink Dog and Blue Dog.

And when this person has trademarked your account name and registered it with Amazon, he can kick you off your own listing and take full control of your account.

I hope I haven’t scared you completely away from selling on Amazon. It can still he incredibly lucrative, but you do have to use utmost caution not to get scammed as a seller. Do your research, take extra precautions when necessary, and do everything you can to bullet proof your business from unscrupulous sellers.

Most of all, never put all of your eggs in the Amazon basket. You don’t own Amazon and you can be banned at any time for doing absolutely nothing wrong.

Spend a portion of your time building your own platform and store. Steer clear of super competitive products because they tend to attract the worst of the diabolical Amazon sellers. Build your own brand. And as always, build your own audience of subscribers and customers.

Irving

Drink a Beer, Make a Sale

Drink a Beer, Make a Sale

Let’s say your electricity is on the fritz. One of your circuits is fried, and now the lights don’t work in the bathroom. You need an electrician. You search online and find more electricians than you know what to do with. They all have great ads and they all say they are the best, the fastest, the cheapest and the highest quality.

Cripes. If you choose the wrong one, it could cost you a fortune and then they still might not get things right.

It’s too much, so you put the decision off and you go to the pub to have a beer. There you run into a friend and you have a drink together. You tell him about your electric woes and he says not to worry, he knows exactly the man you need. He introduces you to a friend of his, and says, “This guy does all my electrical work, been in the business for 20 years and knows his stuff. Plus, his rates are reasonable and he gets the job done fast.”

Your problems are over. You’ve got your electrician and in days the problem is sorted and you’re happy.

What’s the difference between all those ads online and your friend’s personal recommendation?

The difference is your friend presold you on the idea of using this person. You saw this electrician’s ad online along with all the others, but you didn’t call him. Only when your friend made the recommendation did you use his services.

But there’s a hidden reason here as well, and it’s an important one: By going with your friend’s recommendation, you are no longer responsible if things go badly. If the job turns out great at a good price, it’s because you’re smart about who you hire. But if the job turns out poorly, it’s your friend’s fault for recommending this guy.

How can we use this tactic online?

By preselling anything you recommend. Buy the program or software and use it yourself. If you love it, recommend it. If you don’t, then don’t recommend it.

Your job as an online marketer and especially as an affiliate marketer is to presell, recommend, introduce and advise. Have that beer with your prospects and tell them why this product or software is exactly the one they should buy, just like your friend told you why to hire that particular electrician.

Instead of sending traffic straight to sales pages, put up a presell page where you tell why YOU love the product.

Instead of sending your list a one paragraph email telling them to grab a product, send them an honest list of reasons why you’re recommending this product.

You take the responsibility for the decision this way. And as long as you only offer products that are truly excellent, you will make far more sales than simply slapping up an affiliate link and shouting at your visitors to go read the sales page.

Bonus: Here’s how to kick this up a notch and become the only person your customers buy from.

This takes guts, but it can be super lucrative if you do it right.

Make a personal guarantee on everything you recommend. If the product isn’t everything you say it is, and if for any reason they don’t get their money back from the original seller, you’ll refund them.

Yeah, it sounds scary. But if you’re only recommending great products that YOU believe in, and if your guarantee period is the same length as the guarantee on the product, you will almost NEVER have to pay out on this.

But it will set you apart from every other affiliate marketer in your niche because it shows you 100% stand behind your recommendations.

And it’s a great way to build trust and loyalty with your customers.

Irving

Online Marketing Goodies | Put to Good Use

Online Marketing Goodies | Put to Good Use

The, “Can You Spot the Dog” Trick to Going Viral

If you go to Reddit and search for, “Can you spot the dog,” you’ll find a variety of photographs that each contain a hidden dog.

People LOVE this type of picture because they get a little serotonin hit when they find the dog. And they love to share these pictures with their friends, too.

How can you use this in your social media marketing?

Find or take photos that are relevant to your niche and have something hidden in them. It doesn’t have to be a dog; it can be anything. The important thing is that it is somehow tied to your niche, with bonus points if it ties to one of your products. And then share these photos with your followers.

Take this up a notch by branding the photos with your name or website.

And consider compiling a dozen or so of these photos and putting them onto your site.

“For more find the X photos, click here.”

Boom.

Great Way to Start.

This is fun for your followers and can bring you viral traffic. The only difficult thing might be creating or finding photos that are niche relevant. Obviously if your niche is pets, then this is easy. Any niche that can be represented visually can work. Maybe you teach crochet and have a cat? Make a series of photos of your cat well hidden in your crochet projects or yarn stash. You teach landscaping techniques and you have a dog? Easy-peasy – hide the dog in the landscape shots. If you don’t have a dog, hide a gnome.

But what if your product is a course on how to drive traffic? Maybe you have photos of traffic and you photoshop your product into the photos, hiding it in a car window or on a distant billboard.

Remember those books, “Where’s Waldo?” They were simply a series of 10 or so pictures with tons of detail and one hidden person – Waldo. And they sold like gangbusters because people LOVE the feeling of finding the hidden element.

Get creative and see how you can use the “Spot the Dog” trick in your business.

Case Study: $10,000/mo in Coaching Fees without Doing Any Coaching

This one is super simple and surprisingly lucrative.

It all started when Bob (not his real name) offered coaching services to his customers.

Bob only wanted to take on a certain number of students and no more, so he referred any additional students beyond his limit to other coaches.

These other coaches thanked him profusely for the referrals, and Bob realized he’d goofed up because he should have been smarter and made a commission on the referrals.

Oddly enough, none of these coaches had affiliate programs, and so he asked each of them to create an affiliate program just for him.

On $1,000 to $2,500 a month coaching, Bob typically earns $250 to $500 a month in commissions. And that’s usually over the course of 3 or more months.

Because promoting other coaching programs to his leads and customers turned out to be so lucrative, Bob seldom does any coaching anymore. Instead, he simply refers people to the other coaches and cashes in, earning about $10,000 a month.

Of course, you could do both – coach students and promote other coaches, too – if you want to make even more money.

But if the idea of coaching doesn’t sit right with you, then promoting other coaching programs might be the way to go.

And if those coaches don’t have affiliate programs, just ask them to create one for you.

How to Get Plenty of Affiliates with Zero Hassle

Great Way to Start.

As anyone who’s tried it knows, recruiting affiliates for a product launch can be a real pain.

Some affiliates have large egos and even bigger demands for your time and your money.

“I want a bigger commission.” (They ask this no matter how much you’re paying, btw. I think they read it in an affiliate how-to manual.)

“I want you to promote my products to your list in return for me promoting your product.” (Now you have to check out their product and see if it’s something worthy of promoting and a good fit for your list. 9 times out of 10 it isn’t.)

“I want you to place my products inside your sales funnel.” (Sure, I’ll just do that for 100 affiliates and we’ll have 100 upsells and won’t that be fun?)

And on and on it goes.

It’s enough to knock the wind right out of your sails, and it’s the reason why some online marketers prefer to never deal with affiliates in the first place.

But there is a way to recruit affiliates without any of the hassle, and it’s simple: Just get a JV broker on board for your launch.

Choose someone who is just getting started in launch circles, someone who is hungry and eager and won’t demand you pay them in bags of gold up front.

They should be active online and perhaps have done a couple of launches themselves. They don’t need a ton of experience; just enough to know how product launches work and how to find affiliates.

Pay them for results, such as giving them a percentage or your profits or giving them access to the list you build from selling your product, or even placing their product inside your funnel.

The more sales they generate, the more they earn.

You set up the affiliate page and you decide on the contest prizes and commission structure. Then your JV broker’s job is to schmooze affiliates, send out launch reminders, perhaps provide ongoing motivational emails to affiliates, answer affiliate questions and anything else having to do with affiliates.

This is going to take massive stress off you. In fact, the only thing you’ll need to do other than set up the affiliate page and commission structure is send out a thank you email to affiliates after the launch ends.

Great Way to Start.

And don’t worry about your JV broker. They won’t have to endure half the B.S. that you would need to go through because they are “just” the JV broker. When someone asks them for special favors like higher commissions than other affiliates and so forth, your JV broker can simply say they don’t have that authority.

If you don’t enjoy recruiting affiliates, scout around and find yourself a JV broker. If they’re good at their job, they’ll bring in more sales than you probably could, paying for themselves and building your list even bigger. And they’ll free you up for the important stuff, like tending to your new customers.

Affiliates – 3 Tricks to Making More Money with Little Effort

Here’s how to find and use even the most obscure affiliate programs. Let’s say you’re in the fitness niche and you write a blog post about Kettlebells – those weird gym weights that look like tea kettles without spouts.

In the past you would post the article and move on to something else.

But today you got just 1% smarter and you asked yourself… “I wonder if there is a Kettlebell affiliate program?”

First Trick – Too Easy?

You go to Google and you type in, “Kettlebell affiliate program” and you find SEVERAL affiliate products that are specifically for kettlebells. Some are workout plans and programs and others are selling the actual Kettlebells themselves.

You sign up with two affiliate programs and make a couple of quick changes to your blog post. First you recommend to your readers where they can get a great deal on Kettlebells, and then you recommend your favorite Kettlebell workout program.

This didn’t take much time at all and yet you’ve potentially got two more affiliate programs making sales for you.

Second Trick – Kicking it Up a Notch

Now imagine you do this with every single blog post you publish, as well as going back to your most popular past posts and doing it for those as well.

You could end up with several new affiliate programs making you sales. And again, it didn’t take all that much work.

Third Trick – Never-ending Kettlebell Commissions

And then imagine if you keep track of which affiliate programs are converting the best.

Remember that kettlebell workout plan you promoted last month? It’s selling like crazy. How about writing a SECOND blog post about kettlebells and promoting that affiliate program again?

Or even making a kettlebell lead magnet and segmenting your list to find out who is interested in kettlebells, and then sending them an autoresponder sequence promoting perhaps 3 or more kettlebell programs over the following weeks?

Now you’re not just 1% smarter, you’re an affiliate sale-making machine!

Bottom Line:

Every time you create a new piece of content, have a goal in mind. Whether it’s to get more subscribers with a lead magnet upgrade or make an affiliate sale or some other end goal, every piece of content needs to be working to build your business…

Even the article about that weird cannonball with a handle.

Last Note:

Never promote a program or product you do not 100% believe in. Your good reputation is worth infinitely more than a handful of sales commissions.

Death by Committee – Killing Your Biz to Save $5

In the age of Covid19, things change. What was once offline is now online. For some the transition is easy, but for others, it’s not.

Take a Fellowship group in the U.S. I won’t name names, but I will tell you their story.

Every year this Fellowship (sort of like a church, but without the rules of a particular religion) holds a HUGE rummage sale. The members donate tons of items and for a week volunteers sort and price everything.

Then people came from all around to buy lots of goodies and go home happy.

Enter Covid19. Everything is now being done virtually via an auction site. The problem is…how to get the word out?

There’s social media sites like Facebook and Nextdoor. Then there’s Craigslist, the big classified type of website (not available in all parts of the world.)

That’s a start.

But how about asking members to send out the short, snappy URL to their friends and family in the area?

And maybe texting that memorable URL to friends and asking them to pass it along in conversations to others.

Put this eye-catching URL on posters, too, and post them where ever people are coming and going.

Except… the Fellowship wouldn’t spring for the $5 (GoDaddy coupon) to get a short URL. Which is a shame because the name of the town with the word ‘sale’ was available. That’s a super easy to remember 9 letter, 2 word URL with a dot com.

But according to the consensus of the committee who knows nothing about marketing, $5 was just too much to spend.

So instead, their url was something like this:

Auctionsitename.bit/rtufannualrummagesaleonline2020

Yup.

You see where this is going.

No posters around town. (Who’s going to remember that URL?)

No word of mouth. No mention in the local paper (they have a limit on URL size.)

Most people didn’t even try to text it to others.

This happens all the time, from the biggest corporations to the smallest one-man businesses.

The marketing minds need $X for their campaign. The bean counters say no. The marketing campaign fails. And everyone blames the marketing team.

Odds are YOU are your marketing team and you are your own bean counter.

What expense are you saying no to that could totally revolutionize your business?

Is it money for advertising on Facebook? Sure, you might lose money while you’re getting your campaign worked out. But once you figure out what you’re doing, spending $1 to make $2 can be clockwork. But hey, you don’t want to lose that initial money, right?

You want to sell t-shirts, but you know that when you’re first starting your initial 10 or 20 campaigns might be duds. Sure, that 11th
or 21st campaign can put you in serious profit, but you don’t want to spend the money to learn what works and what doesn’t.

Maybe you need a website overhaul but you don’t want to hire a professional. Or you need software to automate a process, or rights to a product you can resell like gangbusters, or something that will cost you money now to make MORE money later.

Don’t let a $5 or even a $500 investment keep you from success.

Determine what is a luxury and what is a necessity to get to the next level. Ignore the luxuries (for now) and invest in the necessities.

Doing so will allow you to buy all the luxuries you want down the road when you’re raking in the dough.

Using Pinterest Treasure Hunts to Drive Traffic

Here’s an interesting idea I observed in action last week…

Plan out an online treasure hunt using several images.

Then contact a few of your partners and ask each one to pin an image on their Pinterest board. Each image gives a clue to the next image in the treasure hunt.

Publish a blog post about the promotion along with a link to the first image. Fans then go from image to image by following the clues. The last image forwards them to a hidden page where they enter their info to take part in a raffle, or they get a free download, coupon, or whatever you choose.

One note: Make the treasure hunt fairly easy and lots of fun.

Mastering Hashtags to Drive More Traffic

Hashtags organize social media according to conversations and topics, making it easier for you to find your target market for your brand.

To like, retweet and reply to posts under several hashtags, use a social media monitoring tool such as Hootsuite. Hashtagify can also help you find other hashtags that are related to the one you’re targeting.

Now here’s the tricky part: Not all hashtags are to be treated the same on every channel. For example:

On Twitter, tweets with a single hashtag typically generate more engagements than tweets with 3 or more hashtags.

Conversely, Instagram posts receive the most engagement when using multiple hashtags, even as many as 10 or more in a single post.

Then there’s Facebook, which tends to do better without any hashtags.

Have you heard that hijacking hashtags to promote your own products is a good idea? Don’t fall for that mistake. Hijacking a hashtag is essentially spamming and the vast majority of people will ignore it (if you are lucky) or take you to task for it.

Instead, contribute to the conversation in a meaningful, helpful way that is natural and non-pushy.

Create posts that align with trending topics to reach new people. Watch what’s happening in your niche and look for opportunities to add your voice to the conversation.

Or you might even parody what’s happening in the world. For example, brands might run their own ‘candidate’ during political elections or feature their own ‘movie star’ during Hollywood awards shows.

One last thought on joining in on conversations on social media: When possible, use humor. Funny posts and tweets can sometimes gain enormous traction, and it doesn’t necessarily need to be related to your product. Brands like Oreos do this all the time. Just make sure it is always in good taste.

Irving

Get started here.

Your Best Resources and Ideas | For Affiliate marketing

Infographic Ideas

Infographics are great for conveying information in a way people quickly grasp and understand, as well as getting social media shares and new traffic.

If you need inspiration for your next infographic, check out Visually to see what others are creating.

https://visual.ly/tag/inspiration

Clickbank Fitness, Diet and Health Recurring Billing Programs

Don’t you just love programs where you make the sale once and get paid over and over again?

And what’s not to love about the fitness and health niche, too? It’s expanding faster than people’s waistlines, to the tune of $100 billion dollars on a global, annual basis.

Your customers are desperate to lose weight which is why they buy your products. If they do lose the weight, you can then sell them fitness programs. And everyone needs to improve their health as they age. It’s an industry where you can carve out your own niche and potentially make a fortune.

For you affiliates, I’ve done some legwork for you here, finding the health, fitness and diet programs on Clickbank that pay out a minimum of $200 on average in re billing. The ‘average re bill’ amounts you see below are straight from Clickbank.

Just a note: I am in no way endorsing any of these programs, so please do your own research and only recommend programs you trust. That said, in my opinion there are at least several programs here that are totally awesome and well worth promoting to start earning yourself some long-term residual income.

  • Turbulence Training

Average Rebill Amount: $1253.64

Product: http://www.turbulencetraining.com/homepage-cb/

Affiliate sign up: http://www.turbulencetraining.com/affiliates

  • Pure Reiki Healing Master

Average Rebill Amount: $908.91

Product: http://www.purereikihealing.com/

Affiliate sign up: http://www.purereikihealing.com/aff.php

  • Mi40x

Average Rebill Amount: $851.01

Product: http://www.mi40x.com/

Affiliate sign up: http://www.mi40x.com/affiliates.html

  • Paleovalley Grass Fed Beef Sticks

Average Rebill Amount: $768.62

Product: https://paleovalley.com/cb/grass-fed-beef-sticks

Affiliate sign up: http://cf.paleovalley.com/cb-affiliates

  • BiOptimizers

Average Rebill Amount: $608.86

Product: https://www.masszymes.com/cb/

Affiliate sign up: https://bioptimizers.com/affiliate-center/

  • No Excuses Body Makeover

Average Rebill Amount: $598.51

Product: http://noexcusesbodymakeover.com/

Affiliate sign up: http://noexcusesbodymakeover.com/noexcuses/affiliates

  • Reverse Type 2 Diabetes

Average Rebill Amount: $562.60

Product: http://www.reverse-diabetes-today.com/

Affiliate sign up: http://www.reverse-diabetestoday.com/affiliate_program.php

  • Workout Finishers

Average Rebill Amount: $521.86

Product: http://workoutfinishers.com/version2/workout-finishers2/

Affiliate sign up: http://www.workoutfinishers.com/affiliates.html

  • PuraTHRIVE

Average Rebill Amount: $440.63

Product: https://purathrive.com/turmeric/

Affiliate sign up: https://purathrive.com/affiliate/

  • MP3 Meditation

Average Rebill Amount: $432.37

Product: http://www.mp3-meditation-club.com/

Affiliate sign up: http://www.mp3-meditation-club.com/affiliate.php

  • Ketogenic Accelerator

Average Rebill Amount: $420.37

Product: https://www.venturesupps.com/ketogenicaccelerator-cb1

Affiliate sign up: https://www.venturesupplements.com/affiliates/keto/

  • The Alkaline Diet

Average Rebill Amount: $379.73

Product: http://thealkalinediet.org/

Affiliate sign up: http://thealkalinediet.org/affcontest.php

  • Unlock Your Hip Flexors

Average Rebill Amount: $368.36

Product: http://unlockhipflexors.com/

Affiliate sign up: http://www.criticalbench.com/partners/welcome.php

  • Apple Cider Vinegar

Average Rebill Amount: $366.91

Product: http://www.applecidervinegarbenefitsbook.com/thebenefits/index.php

Affiliate sign up URL: http://www.applecidervinegarbenefitsbook.com/affiliates.html

  • Organifi Green Juice

Average Rebill Amount: $359.85

Product: https://www.organifi.com/2-classic-cb/

Affiliate sign up: https://www.organifi.com/affiliate-resources/

  • Body By Boyle Online

Average Rebill Amount: $348.33

Product: http://www.bodybyboyleonline.com/

Affiliate sign up: n/a – replace XXXX with your Clickbank ID to create your affiliate link. http://XXXX.bbbonline.hop.clickbank.net

  • Anabolic Cooking

Average Rebill Amount: $346.02

Product: http://www.anaboliccooking.com/

Affiliate sign up: http://www.anaboliccooking.com/affiliates/home.php

  • Fat Burning Kitchen

Average Rebill Amount: $323.45

Product: https://www.truthaboutabs.com/fat-burning-kitchen.html

Affiliate sign up: https://www.truthaboutabs.com/affiliate-info.html

  • The Secrets Of Manuka Honey

Average Rebill Amount: $295.36

Product: http://www.secretsofmanukahoney.com/thebenefits/index.php

Affiliate sign up: http://www.secretsofmanukahoney.com/affiliates.html

  • Joint Regan

Average Rebill Amount: $234.50

Product: http://www.asrjointregen.com/

Affiliate sign up: n/a – replace XXXX with your Clickbank ID to create your affiliate link. http://XXXX.jregen.hop.clickbank.net/

  • Precision Movement

Average Rebill Amount: $207.25

Product: https://www.precisionmovement.coach/store/

Affiliate sign up: n/a – replace XXXX with your Clickbank ID to create your affiliate link. http://XXXX.ewongmma.hop.clickbank.net

  • Precision Movement

Rebill Amount: $206.42

Product: https://www.precisionmovement.coach/store/ Average

Affiliate sign up: http://partners.ericwongmma.com/

  • Morning Fat Melter

Average Rebill Amount: $200.86

Product: http://morningfatmelter.com/

Affiliate sign up: http://morningfatmelter.com/aff-tools

  • Metcon 6

Average Rebill Amount: $197.30

Product: https://sixminutefatloss.com/

Affiliate sign up: n/a – replace XXXX with your Clickbank ID to create your affiliate link. http://XXXX.marchman84.hop.clickbank.net/

  • Halki Diabetes Remedy

Average Rebill Amount: $189.81

Product: https://research.halkidiabetesremedy.org/

Affiliate sign up: https://research.halkidiabetesremedy.org/p/affiliates/

  • See Your Abs

Average Rebill Amount: $187.68

Product: http://www.seeyourabs.com/index.html

Affiliate sign up: n/a – replace XXXX with your Clickbank ID to create your affiliate link. http://XXXX.bkwellness.hop.clickbank.net/

  • The Grow Taller Pyramid Secret 2.0 System

Average Rebill Amount: $179.99

Product: http://www.growtallerpyramidsecret.com/

Affiliate sign up: n/a – replace XXXX with your Clickbank ID to create your affiliate link. http://XXXX.gtpss.hop.clickbank.net

  • Hot Skinny Tea

Average Rebill Amount: $168.80

Product: https://hotskinnyteas.com/

Affiliate sign up: https://hotskinnyteas.com/affiliates.php

  • Muscle Gaining Secrets

Average Rebill Amount: $159.41

Product: http://www.musclegainingsecrets.com/

Affiliate sign up: n/a – replace XXXX with your Clickbank ID to create your affiliate link. http://XXXX.ferruggia.hop.clickbank.net/

  • Bar Brothers

Average Rebill Amount: $142.09

Product: https://barbrothers.com/system/index.php

Affiliate sign up: https://barbrothers.com/aff/

  • 7 Day Mind Balancing

Average Rebill Amount: $139.27

Product: https://7daymindbalancing.com/

Affiliate sign up: https://7daymindbalancing.com/affiliates.php

  • Super Sexy Skin

Average Rebill Amount: $135.50

Product: http://supersexyskin.com/

Affiliate sign up: http://thetruthaboutaging.com/supersexyskinaffiliatecenter/

  • Hollywood Abs Regular

Average Rebill Amount: $110.20

Product: http://www.jmaxfitness.com/hollywood-abs-launch-regular/

Affiliate sign up: n/a – replace XXXX with your Clickbank ID to create your affiliate link. http://XXXX.maxwelj15.hop.clickbank.net

 

Irving

All The latest Affiliate Marketing News | For Reading at Your Leisure.

All The latest Affiliate Marketing News | For Reading at Your Leisure.

Will Google Chrome’s new ‘fast pages’ rank higher in search?

Google is taking important page ranking factors into consideration when labeling fast pages.

In the past decade, Google has announced a variety of search ranking factors, including website security and accessibility, page speed, mobile friendliness, and domain authority, among others.

According to this article on Chromium Blog, with the roll out of the Chrome 85 beta comes a “fast page” label for specific pages that meet or exceed all metrics thresholds included in Google’s Core Web Vitals program.

This appears to prove once more that there will always be something new to consider when getting your pages ranked.

https://blog.chromium.org/2020/08/highlighting-great-user-experiences-on.html

Burger King prints customers’ orders on face masks

Burger King is giving 250 customers in Belgium face masks with their orders custom-printed on them.

Because… why not? There was a time when placing ads on the inside of toilet stall doors was considered revolutionary. Marketers everywhere started looking for the next bit of empty space to put their message.

Face masks could be just one more way to get your message out.

https://www.businessinsider.com/burger-king-belgium-allows-customers-to-order-using-face masks-2020-8

Google My Business Covid Hours Update

Google My Business is a free tool that Google provides businesses to allow them to keep their company’s online presence updated and accurate, including in the Search results and Map results.

And now they’ve added a feature that tells searchers when the store hours were updated. This feature can be super useful to customers when wanting to know if they can rely on the business hours, especially now in these COVID times.

https://www.seroundtable.com/google-local-panel-hours-last-updated-29790.html

Facebook users can soon broadcast their Messenger Rooms via Facebook Live

With more people wanting to connect via video during the COVID pandemic, Facebook is now enabling users to broadcast their Messenger Room via Facebook Live.

Facebook Live is a feature that allows users to broadcast real-time video on the social media platform.

Now, Facebook has connected its popular Messenger Rooms feature with Facebook Live to offer new functionality to users.

Messenger Rooms is a video chat room where users and 49 of their friends can chat. While there is a limit to the number of people, there is no limit to how long you can chat — and you don’t even need to have a Facebook account to join.

Facebook has taken both Messenger Rooms and Facebook Live and brought them together — announcing recently that you can now broadcast live your Messenger Rooms.

This now allows you to expand your audience and get more of your content out there and have an even bigger group discussion.

https://www.impactbnd.com/blog/facebook-users-to-broadcast-their-messenger-rooms-via-facebook-live

Spotify announces launch of video podcasts

If you use Spotify to stream your favorite audio content, you might be excited to hear that Spotify now supports video podcasts for several of its podcasts.

If you aren’t already doing so, you may want to consider including advertising on podcasting platforms like Spotify as part of your marketing strategy.

Since early 2019, Spotify has nearly doubled its podcast audience. Now it has over 250 million podcast listeners throughout 75 different countries.

Earlier this year, Spotify released a new ad technology called streaming ad insertion, or SAI, that lets marketers use real-time data to implement targeted ads to podcast listeners.

https://www.impactbnd.com/blog/spotify-launches-video-podcasts

Google launches Shoploop to simplify the online buying process

Google’s in-house incubator Area 120 and Shoploop developed a digital shopping experience in the form of bite-size informational videos available on your mobile device.

Many are calling the app TikTok for shopping.

Unlike other social media platforms like Instagram and TikTok where you’ll need to sift through various types of posts, Shoploop is hyper-focused on only displaying product tutorials and reviews.

https://9to5google.com/2020/07/17/shoploop-from-googles-area-120-is-a-sort-of-tiktok-for-shopping/

Google Ads to support lead forms in YouTube and Discovery campaigns

Google announced recently that lead form ad extensions will now be available in YouTube and Discovery campaigns.

Google has been testing lead form ad extensions since late last year and has been rolling out more features to help support brands battling business loss due to the pandemic.

Google also released some additional features focused on driving better lead value.

https://blog.google/products/ads-commerce/generate-leads/

Facebook is removing 1,000+ ad targeting options because of low usage

According to Facebook, “As part of our latest efforts to simplify and streamline our targeting options, we’ve identified cases where advertisers — of all sizes and industries — rarely use various targeting options. Infrequent use may be because some targeting options are redundant with others or because they’re too granular to really be useful. So we’re removing some of these options.”

https://www.facebook.com/business/news/update-to-facebook-ads-targeting-categories/

Google Maps: The new social platform?

For all you savvy business marketers: there is now another social media-type platform you may want to know about.

Google Maps released an update earlier this month that is an extension of a pilot program it ran last year that now enables users to create profiles and follow local influencers all while on the same platform.

This could theoretically make Google Maps evolve from a place to find directions and other business information to be a place for users to discover unfamiliar local businesses from other influencers.

This “social” step forward for Google Maps essentially makes the platform a combination of Maps, Google My Business, and social media.

https://www.searchenginejournal.com/google-maps-goes-social-giving-each-user-their-own-profile/376194/#close

Irving

How to Earn 5 Income Streams from One Paid Printed Newsletter

How to Earn 5 Income Streams from One Paid Printed Newsletter

While everyone else has a free e-newsletter or even a paid online newsletter, you might consider going in the opposite direction and having a PRINT newsletter.

You can use a mailing service to print and mail the newsletter for you, making it a hands-off operation once you send them your new issue and updated mailing list.

Formatting the issue is something you can hire out.

Even writing the articles can be outsourced if you don’t want to do it yourself.

But why would you want to do a print newsletter?

You can charge more because it has a higher perceived value than an online newsletter, regardless of your niche.

You have increased credibility. It might not be right, but the fact is a print newsletter is generally going to be viewed as more authoritative than an online newsletter, especially if your target market is older.

With a printed newsletter, you are in their mailbox. You’re on their kitchen table. You’re on the coffee table in the living room or the nightstand in the bedroom. You are in your customer’s homes, and while I don’t know all the psychology behind this, I do know that when they can hold your product in their hands, your customers become much more bonded to you than if you’re simply words on a screen.

Refunds are lower or even non-existent. The act of having to mail the newsletter back to you (the publisher) to get a refund is more work than most people are willing to do. And I know of print newsletter publishers who charge anywhere from $47 a month to $299 a month and do not allow refunds once an issue ships.

How do you make money with a printed newsletter?

You can use any one of these methods or a combination.

1: Subscription Fees

Of course you can make money by charging for subscriptions. Determine what it costs to print and ship, what it costs to obtain a new customer and how long you expect the average subscriber will stay with you.

You can charge more for certain niches, such as highly specialized areas (think fields such as science and engineering) as well as almost any type of investing or how to make money niche. You can likely charge even more if your newsletter is for businesses rather than individuals.

Then again, you can also publish and mail your newsletter for free and still make plenty of money, as I’ll cover in a bit.

2: Charging for ‘Ride-a-longs”

Since your newsletter will likely go out in an envelope, there’s no reason why you can’t add in some ride-a-longs. These are completely separate fliers, brochures and sales cards or sales letters from other businesses who want to target your customers.

When you build up sufficient subscribers in the right niche, you can make even more money from your ride-a-longs than you do from subscriptions.

3: Charging for Ads

Another option is to sell ads inside your newsletter. Again, you’ll want to have a sufficient number of subscribers to make it worthwhile for your advertisers. Anyone looking to target your prospects will be a good candidate, as long as they are not in direct competition with you.

It’s even possible to send out your newsletter for free and still make a hefty profit if you do some or all of the following: Target the right readers, charge for ads, charge for ride-a-longs and/or sell your own products via the newsletter.

4: Selling More Products

The added visibility and enhanced credibility a printed newsletter creates will naturally lead to more sales.

And it doesn’t hurt that when your customer is holding your newsletter in their hands, you have no online competition for their attention. Think about selling from a website – you are in direct competition with every other website on the internet for that person’s attention. At any moment they can click over to Facebook, YouTube, Reddit or whatever. But when they are reading the sales letter you included with your newsletter, they’re not clicking away. They’re READING the sales letter.

You can advertise your products in your newsletter and in your own ride-a-longs. You can also write newsletter articles that make it super easy to recommend your own solution.

Even when promoting a new launch online, who are your subscribers most likely to buy from? The person who sends them a newsletter in the mail each month, that’s who.

You might also create a special inner circle of your paid newsletter subscribers. This inner circle gets special offers and deals your other list members don’t get – just another perk of subscribing.

5: Get Offered More JV Deals and Publicity Opportunities

The enhanced visibility and credibility of a printed newsletter can also result in getting more offers from fellow marketers to do guest posting, be a guest on podcasts and even do profitable joint venture deals.

One printed, paid newsletter publisher I know tells the story of someone subscribing to his newsletter using an alias. This person was a paid subscriber for 7 months before revealing he was a high level online marketer (8 figures) and wanted to strike a JV deal. That one deal resulted in a very large payday for the newsletter publisher.

And when you approach others with JV deals, it’s much easier to get a yes when you can say you are the publisher of a newsletter.

6: Get More Clients

Do you perform a service of some type? Coaching perhaps? Consulting? Freelance marketing for non-internet businesses? Whatever it is, you can use your printed newsletter to gain more customers.

Credibility. Knowledge. Trust-worthiness. Being the EXPERT. These are the perceptions your prospects will have of YOU because you are the author of the newsletter they read each month for help, tips, news and advice.

Place an invitation in each newsletter for them to contact you for a consultation. If you don’t hear from them after 3 or 4 issues, call them and remind them of who you are. “Oh yes, I get your newsletter!”

Tell them you’re calling to see how they’re doing and if you can help. They will be flattered. This isn’t a sales call because they know you and like you already.

Know, like and trust. Almost nothing can build that faster than continuous communication of awesome advice in your printed newsletter and an offer to help them. Find out what their current #1 headache is and help them solve it, and you’ll have a client for life.

Irving

Shorties – But Goodies – Ways to Improve Your Online Business

Shorties – But Goodies

When Your Competitors Don’t Play Fair

Rule #1 of online marketing… there aren’t nearly as many rules as you might think.

Rule #2 of online marketing… some people will do things that really should be against the rules. And sometimes these things will really make you mad.

Rule #3 of online marketing… you can’t change what they do and getting mad won’t help. But what you can do is sleep well at night.

Here’s what I’m talking about:

Within the ‘make money online’ niche, as well as most likely every other niche, there are people who don’t play fair.

I’ll give you a few examples:

  • They sell live coaching for big fees, boasting about how customers will have direct access to them. Then they outsource those calls to staff or virtual assistants.
  • They offer upsells at one price, then offer the same upsells at lower prices when people don’t buy. Those who bought the first time paid more for the exact same product other customers paid less for.
  • They offer products that aren’t created yet. Then say they have ‘technical difficulties’ as they rush to outsource the creation of the product.
  • They sell software that does not work.

You get the idea.

I’ve bent the rules myself, but in ways that never disrespected my customers. My own rule is that customers come first and it lets me sleep well at night.

The other day I was promoting an affiliate product when one of my customers sent me an email. He was livid. Seems he bought the product at one price, and then later discovered that had he left the page and waited for a follow- up email from the seller, he could have saved $100.

Whoops.

This is a good customer of mine. He’s been with me for years. I apologized for his experience and sent him the $100.

What I didn’t do was complain to the product seller. I let it go. While I play fair, I realize I can’t always expect everyone else to do the same. This seller has quality products I totally believe in, and I’ll probably continue to promote them.

But in the future, I will look at the funnels I promote more carefully. And if there is a way to get a better deal, I’ll let my readers know about it.


Build Your Email List Faster with Lead Magnet Funnels

Case Study: Increasing Opt-ins by 50%

Matt offers a physical copy of his book for free, if the new customer pays for shipping and subscribes to a $1 trial of a $47 monthly continuity program.

When Matt set up his squeeze page he was in a hurry. He recorded a short video of himself talking about the book offer but he omitted using an ecover. Conversion was at 26% and it wasn’t paying for itself. In fact, for each new subscriber, he was paying about $2.00 out of his own pocket.

The continuity program is a good one and he was making a profit overall, but he really wanted to get the initial offer to pay for itself so that he could ramp up his advertising.

He tried a few things which increased conversion a percentage point or two. But then he finally added an ecover right above the opt-in form.

Conversions increased.

Then he went a step further, recorded a new video in which he holds a copy of his book and replaced the old video.

Conversions have now increased by 50%.

Never underestimate the importance of pictures in general and ecovers in particular. Whatever it is that you’re offering; a book, a report, software, etc., display a picture of it for prospects to salivate over. Or better yet, hold it in your hand to make it even more real and more desirable for the prospect.

Weird Website Trick Increases Conversions in Any Market

You’re going to think this is too simple to work.

Big mistake.

Certain website designs attract certain target markets. The design that attracts gardeners, for example, is going to be different from the design that attracts electrical engineers.

Knowing this, the question becomes, “How do you design a website that you KNOW will attract your target market like no other?”

And how do you do this without a lot of market research, testing, trial and error and so forth?

It’s so simple, I’m almost embarrassed to tell you.

Look at the successful websites in your market.

And then do what they do.

See? I told you this was simple.

There is zero need to waste your time or money conceptualizing what your site could look like. You don’t need to make a dozen mockups and drive traffic to see which site people stay on. You don’t need to hire fancy web designers to create an artsy site.

See what’s working, learn all you can and then create your own familiar design without copying.

If you use any site design other from the type favorited by your target market, you’re going to lose traffic. And conversions.

People trust a good-looking site that feels somewhat familiar. Using a professional, familiar design boosts trust, reputation and authority. The visitor won’t realize why they trust your site, only that they do.

And that’s all that counts.

Why Internet Marketing was made for Introverts

20 years ago if you wanted to get rich and successful, it helped tremendously if you were an extrovert.

Why?

Because of networking. You had to convince people to finance you, to work for you, to work with you and to buy from you. Handshakes and small talk and saying all the right things and making the right impression and… whew. I’m exhausted just thinking about it.

That’s because I’m an introvert. Yes, I can do all of those things in person, and I can do them well. But to recharge I need plenty of time alone. What I can’t do is that sort of thing 8-12 hours a day. It’s just not going to happen.

Enter the internet. All networking can be done online. All selling can be done online. EVERYTHING can be done online! It’s an introvert’s dream come true.

Online marketing is your shot at the life of your dreams.

And if you’re an introvert, you have an edge over extroverts. Especially in the time of coronavirus.

So get busy and make your dreams come true.

Do You Hate Paying for Advertising?

It’s great when we can use free advertising to make sales, right?

Like when affiliates send you traffic.

Oh wait… you have to PAY those affiliates.

Okay, but when you do guest posting, and appear on podcasts, and haunt forums and do all those other things that are free…

Except all of that takes TIME. And it may – or may not – send you the traffic you seek.

Hmmm….

What if we thought of advertising as an investment?

Let’s say you invest in real estate: You might make 5% to 20% yearly returns on your capital, right? Of course there are things like property taxes and maintenance that eat into that.

Or you could lend money to others and charge 10-20% interest. But what are you going to do if people don’t pay you back; break their legs?

Okay, you could buy a business. You’ll need a big (BIG!) down payment and either a paid manager or 40-60 hours per week of your own time to run the place.

Then there’s the stock market. Win some, lose some… better buy the blue-chip stocks to be safe. That’s about 6% per year. I hope you’re either very young and willing to wait a long time to see your money grow, or you have a lot of money to invest right now.

Then there’s ads. Little bitty ads on Facebook, YouTube, Adwords, etc.

You place an ad – depending on what you’re selling, you might spend $50 a day. But you have a system in place, and that $50 yields $50 in immediate return and another $100 over the course of the next couple of weeks or months.

In other words, you invest $50, you get back your $50 and you make another $100 within 2 months. Like clockwork.

What are you selling?

Courses, info products, services… whatever it is you want to sell. Maybe you already have a brick and mortar business and you’re getting new customers this way.

What other investment will give you a return like this? Because if you know of one, I sure want to hear about it.

“But I don’t know what to sell or how to sell it.”

Fair enough. Pick something. Choose a niche where there is a lot of money to be made that you find at least somewhat interesting.

Got it?

Now go on a quest. Find out what other people are selling in this niche and how they’re selling it. Take an entire week to do this. Make lots of notes.

At the end of that week you should have a long list of affiliate products you can promote as well as ideas for your own products and services.

Pick one and get started.

My point here isn’t to give you a primer on how to sell products or build sales funnels or even do advertising. It’s to show you that one of the very best investments you can make is in buying silly little ads.

Because once you have a winner, you can continue to invest in that ad over and over again for remarkably large and fast returns.

Want to retire in 5 years?

This is how you do it.

5 Reasons You NEED a Blog

Blogs are so 2005, right? You’ve got to keep writing all the time and finding things to say and communicating and who needs that?

Okay, maybe you do.

If you have a website, you need a blog.

If you market online, you need a blog.

If you want to have an audience for whatever it is that you do, then you need a blog.

Here’s why:

1: More Connections.

Blog marketing boosts your connections with potential customers. They can get to know you through your posts, understand why you are the expert, find out how you’re different from all the rest and leave comments for you to respond to.

2: Improved SEO.

If you want to rank for certain keywords, frequently updating your content and using keywords in your posts is a great way to do it.

3: Freshness.

A website without a blog is static. It’s stale. It’s not growing, moving, inspiring, adjusting to new developments, improving with the times or helping people when they need it most.

4: Testing New Ideas.

You’ve posted 30 new blog posts in the past couple of months. Of those, 25 received a moderate number hits, 4 received a lot of hits and 1 went viral. Which post topic is telling you to expand upon it, create a product around it, write a book about it and teach a course about it? Gee, I wonder…

5: Practice.

Do you want to get better at content creation? Having a blog is an excellent tool for that because you’ve got to continually update it. And you get immediate feedback, too.

When Typos Cost You Money

I just received an email from a well-known online marketer. The guy has been in the business at least 20 years and makes significant bank – or at least I assume he does – who knows.

Look, I get it that proofreading is boring. It sucks. Who wants to take the time, right? I’ve probably published more mistakes than anyone.

But… some mistakes can be far more costly than others.

I clicked over from the email to his sales letter which was interesting for more than just the typos (of which there were many.)

His sub headline wasn’t even about the product, it was about one of the bonuses – a stack of old books written on a related topic. I’m going to tuck that little bonus-in-the-sub headline technique away for possible future use.

Scrolling down, there were the typical typos such as, “ahve” for have. “Befroom” and “beddroom” for bedroom. “Podcsat” for podcast. “Soemthing” for something. These are things that are super easy to catch if you pay attention to your spellcheck. And yet, there they were.

Then I got to the one that cost him sales. I’m going to paraphrase the paragraph headline and what he wrote, but you’ll get the idea:

3,000 members on recurring billing at $47 a month. This guy I knew was famous for raising money for bigwigs and doing this and that, but he also ran an online business where he got 3,000 people paying him $38 a month. I’ll show you the exact method he used.

Ouch.

Did you catch that?

My theory is he first wrote $38 a month, but later decided it would look better at $47. He changed the headline but forgot to change the paragraph that came after it.

Which had me wondering… is he making ALL of this up?

Just as bad, there was a ‘testimonial’ from “John Doe,” the name Americans use as a placeholder for a real name. Obviously, this was supposed to be flushed out with a real sounding name and a much better testimonial from the placeholder of, “I’ve taken a few of his programs over the years and have learned a bunch.”

Wow that’s embarrassing. Ironically, I have no doubt this marketer has enough real testimonials to fill a book.

Up until the fake testimonial and the price discrepancy, I’ll bet a lot of people really wanted to buy the product he was selling, too. I know I did. But after those confidence shaking mistakes, why would your average customer believe anything on the page?

Credibility and sales were lost.

You might want to proofread your sales letters like your sales depend on it. Because they do.

How to Sell Products at a Ridiculous Markup

I’d love to call this a case study but I don’t have enough info to do that. What I can say is that this must be making money or they wouldn’t keep doing it.

Lately my Adblocker isn’t always working properly on YouTube, which is why I’m suddenly seeing ads appear before my videos, and it’s been a real learning experience for me. If you have an adblocker, you might disable it for a few days just to see what you’ve been missing.

Recently I watched a YouTube video while doing research on Tinnitus, which is likely why I was shown an ad for a simple product – an ear cleaning device – with an equally simple ad. It was a bunch of short video clips (mostly stock footage) assembled with background music and words on the screen – no audible narration of any kind.

They were selling this “revolutionary doctor-invented, doctor-endorsed” soft little plastic corkscrew device with a handle. Imagine a disposable toothbrush – only for your ears – and you get the idea. And you could buy one for $44, or 2 for $69, or 3 for $93 or something like that. The prices were HIGH. And of course, they only had 7 available for my area and these prices were 50% off but only available for the next 7 minutes (yeah, right.)

Following a hunch, I went to Amazon and looked for the same device and found it for about ten bucks. Taking a wild guess, wholesale it’s probably about $2-$4 in quantity.

Here’s my point: If someone has an urgent problem and you have the solution, you can pretty much charge as much as you can get away with. If your advertising is done right and creates urgency and makes the product seem exclusive, then it’s a fair guess that most people aren’t going to go to Amazon to see if they can get it cheaper like I did.

If you can find a product that:

  • Is low cost to you
  • Can be made to appear to be worth much more than it costs
  • Solves an immediate and urgent problem
  • Can be targeted to the right audience on YouTube

Then you can make a simple video ad for YouTube and test it out. This might take a few tries to get right, but if you hit upon a winner, you can make some SERIOUS money doing this. I’ve seen the exact same system used by the same company for a portable air conditioner and a vacuum cleaner attachment, and I’m sure they’re doing this with many other products as well.

The beauty of placing your ad on YouTube is people are on there looking for SOLUTIONS, and you do not have the competition of hundreds of other sellers like you do on Amazon.

The video ad itself was simple enough that almost anyone could create it. This leads to a sales page, which leads to an order page. And while I can’t show you the videos, here are the sales pages for…

The ear cleaner: https://qtwists.com/

The portable air conditioner: https://getpolaire.com/

The vacuum cleaner attachment: https://myvacuumax.com/

Spend some time on YouTube without your adblocker and you’ll eventually run into this type of video ad. This is an easy system that can be duplicated multiple times for multiple products. In fact, it’s not hard to image that these guys are pulling in 6 or 7 figures doing this.

3 Tips for Selling More T-shirts

T-shirts can be a great way to make extra money. Find a quote people love, design a super simple shirt with that quote, get it on Teespring and run a Facebook ad campaign. Yes, it’s just about that easy.

The key of course is to find the quote that people are willing to pay for. To do this, first pick a niche so that you know exactly who you are targeting. For example, I saw someone on FB targeting female military veterans.

Once you’ve got your niche, set up a Facebook fan page for that niche and find a quote that is getting a lot of shares and positive feedback on Pinterest or Facebook.

The t-shirt I saw for female veterans said simply: “Yes I am a Veteran. No I am not a guy.”

Nice.

Tip #1: Don’t know what to put on a shirt? No problem, just ask. Let’s say you go to Pinterest and you search for quotes. Choose what you think are the most promising quotes and put them on shirts in Teespring.

Post images of the shirts on your Facebook fan page without the links and simply ask if people would wear them. If you don’t have fans yet, run Page Post Engagement (PPE) ads to reach your target audience. $5 might be all you need to drive enough engagement to any one shirt picture.

Once you’ve chosen a winner, then you make a new Facebook post with your Teespring link. Drive traffic with Facebook ads.

Tip #2: Whenever you post a new shirt on Facebook, make this your first line of text: “Tag your friends who also love it.” Follow this with your Teespring link and your sales copy and shirt picture.

Asking people to tag their friends will get you more views and more sales.

In the above example, who knows female veterans? Other female veterans, that’s who. It will only take you a second to do this and it can result in a lot more sales.

Tip #3: Continue to make shirts for your chosen target market rather than hopping from niche to niche.

Then every time you run a new campaign, go to the admin area of Teespring and send a message to everyone who has purchased from you in the past. Let them know about your latest shirt that will be only be available for a couple of days.

Send the message 3 days prior to ending the campaign to give them just enough time to see the email and order. This is a short message of about 2 or 3 lines of text, nothing fancy. You will get more orders doing this one simple thing each time you have a new campaign that is ending soon.

Irving

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Clickbank Recurring Billing IM Programs – Good to Know Information

Clickbank Recurring Billing IM Programs – Good to Know Information

Clickbank Recurring Billing IM Programs

This is a list of the top paying Clickbank programs in the online marketing niche with recurring billing. Sell them once, get paid over and over again. And since it’s Clickbank, even new marketers can get signed up and promoting right away. Average rebill amounts are according to Clickbank.

Please note, I’m sharing these strictly because they are the highest paying. I don’t personally endorse any of them, so please do your own due diligence. (That said, in my humble opinion there are several outstanding programs in here.)

  • Affilorama

Average Rebill Amount: $2173.78

Product: http://www.affilorama.com/

Affiliate sign up: http://www.affilorama.com/affiliates

  • Traffic Travis

Average Rebill Amount: $1,418.91

Product: https://www.traffictravis.com/

Affiliate sign up: Http://www.traffictravis.com/affiliates

  • Magic Submitter

Average Rebill Amount: $1136.98

Product: http://magicsubmitter.com/

Affiliate sign up: http://www.magicsubmitter.com/affiliate

  • My Mobile Money Pages

Average Rebill Amount: $964.22

Product: http://www.mymobilemoneypages.com/

Affiliate sign up: http://mymobilemoneypages.com/jv

  • VidBullet

Average Rebill Amount: $831.16

Product: https://www.vidbullet.com/

Affiliate sign up: https://vidbullet.com/jv

  • The Rich Dad Summit

Average Rebill Amount: $780.76

Product: http://richdadsummit.net/

Affiliate sign up: http://richdadsummit.net/jv/

  • The Millionaire Society

Average Rebill Amount: $767.32

Product: http://www.millionairesociety.com/join/turnkey/index.php

Affiliate sign up: http://www.millionairesociety.com/affiliate

  • Lurn Summit

Average Rebill Amount: $680.39

Product: http://lurnsummit.com/

Affiliate sign up: http://lurnsummit.com/jv/

  • My Online Startup

Average Rebill Amount: $680.39

Product: https://myonlinestartupplan.com/

Affiliate sign up: https://myonlinestartupplan.com/

  • Recession Takeover

Average Rebill Amount: $543.87

Product: https://recessiontakeover.com/

Affiliate sign up: http://trk.l1nk.com/ortaffiliateprogram/

  • Digital Worth Academy

Average Rebill Amount: $501.85

Product: https://digitalworth.com/academy/index.php

Affiliate sign up: https://digitalworth.com/jv/

  • Affiliate Marketing Master Swipe File 2020

Average Rebill Amount: $491.17

Product: http://ezbizcoach.com/jims-2020-affiliate-swipe-file-cb

Affiliate sign up: http://ezbizcoach.com/2020-affiliate-master-swipe-jv-page-cb/

  • Membership Method

Average Rebill Amount: $460.09

Product: https://secure.membershipmethod.com/sign up

Affiliate sign up: https://secure.membershipmethod.com/partner-program

  • Super Affiliate System

Average Rebill Amount: $399.19

Product: https://enter.imjetset.com/

Affiliate sign up: https://johncrestani.com/jvs/

  • Facebook Ads University

Average Rebill Amount: $366.22

Product: https://www.socialadsuccess.com/enroll

Affiliate sign up: https://www.socialadsuccess.com/affiliates

  • Tube Ads Academy

Average Rebill Amount: $349.38

Product: https://tubetraffictraining.com

Affiliate sign up: n/a – simply add your Clickbank ID to create your affiliate link. http://isaent1.taacademy.hop.clickbank.net/

  • Kindle Money Mastery 2.0

Average Rebill Amount: $324.71

Product: http://kmoneymastery.com/

Affiliate sign up: http://kmoneymastery.com/affiliates/

  • Learn The Fast Tracks

Average Rebill Amount: $316.92

Product: https://learn.thefasttracks.com/webinar-reg-v2

Affiliate sign up: https://affiliates.thefasttracks.com/1k-affs

  • List Launch Pro

Average Rebill Amount: $307.36

Product: https://listlaunchpro.com/register/

Affiliate sign up: n/a – simply add your Clickbank ID to create your affiliate link. http://isaent1.listlaunch.hop.clickbank.net

  • Online Marketing Classroom

Average Rebill Amount: $299.28

Product: https://onlinemarketingclassroom.com/live/index.html

Affiliate sign up: https://www.onlinemarketingclassroom.com/partners/

  • The Six Figure Success Academy

Average Rebill Amount: $288.37

Product: https://www.startsuccessworkshop.com/cb-6a

Affiliate sign up: http://www.sixfigurewebinars.com/sfsa-affiliates

  • Starting from Zero

Average Rebill Amount: $277.89

Product: https://startingfromzero.com/book/

Affiliate sign up: http://www.startingfromzerojv.com/

  • Simple Traffic Solutions

Average Rebill Amount: $251.63

Product: https://simpletrafficsolutions.com/live-2/

Affiliate sign up: n/a – replace with your Clickbank ID to create your affiliate link. http://xxxx.simplets.hop.clickbank.net/

  • Rockstar Money Makers

Average Rebill Amount: $243.20

Product: https://rockstarmoneymakers.com/boss-lifestyle-products

Affiliate sign up: n/a – replace with your Clickbank ID to create your affiliate link. http://xxxx.ggmine.hop.clickbank.net/

  • Simple WiFi Profits

Average Rebill Amount: $240.23

Product: https://www.digitalwebclass.com/webreg-cb37337236

Affiliate sign up: http://www.wifiprofitsevent.com/swpaffiliates

  • Partnership To Success

Average Rebill Amount: $219.10

Product: http://partnershiptosuccess.com/

Affiliate sign up: http://partnershiptosuccess.com/jv/

  • Cash Blurbs

Average Rebill Amount: $206.80

Product: http://www.theamazingwidget.com/

Affiliate sign up: n/a – replace xxxx with your Clickbank ID to create your affiliate link. http://xxxx.cashblurbs.hop.clickbank.net/

Irving

Learn How to Profit From Clickbank HERE.

All The latest Internet marketing News – Up to Date

All The latest Internet marketing News – Up to Date

New predictive capabilities in Google Analytics

Google has recently rolled out some new predictive capabilities in Google Analytics that could have some big impacts on your Google Ads — specifically your website users’ purchase probability and churn probability.

These newest updates represent the company’s last push into machine learning to help businesses grow by improving the insights available in Google Analytics.

https://blog.google/products/marketingplatform/analytics/new-predictive-capabilities-google-analytics/

YouTube to offer more in-video ads, boosting ad space and lowering cost

On July 7th, YouTube announced that mid-video ads would be placed on eight minute videos now, instead of the previous length of 10-minutes.

Interruption for viewers is standard, but may now be more jarring with this update. For YouTube, this update has increased the amount of ad space that the platform has available to marketers, lowering the cost of ads in hopes of eventually increasing demand.

https://www.impactbnd.com/blog/youtube-increases-ad-load-lowering-cost-to-entry

How Much Do YouTube Ads Cost in 2020?

https://www.impactbnd.com/blog/youtube-ads-cost-pricing

Google’s Rich Results Test is out of beta

If you’re unfamiliar with rich results, they “are experiences on Google Search that go beyond the standard blue link.” So, what does that actually mean?

If you’ve watched Google search results evolve over the past few years, you’ve noticed your search results are no longer only a page full of large blue text links and descriptions. Some results produce a variety of different informational pieces.

For example, if you search “COVID”, you’ll encounter one of the most comprehensive examples of rich results.

https://webmasters.googleblog.com/2020/07/rich-results-test-out-of-beta.html


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Google launches Keen

A new Google app called Keen, which sounds like a blend of Facebook Groups and Pinterest, purports to make it easier for you to learn more about what you love and connect with others who share your passions.

https://www.blog.google/technology/area-120/keen/

Instagram Shop launches with Facebook Pay to US customers

Instagram announced the launch of Instagram Shop in the US, a new e-commerce hub that lets merchants sell products and take payments via Facebook Pay. A new Shop tab will also appear in the navigation tab this year.

https://about.instagram.com/blog/announcements/instagram-shop-discover-and-buy-products-you-love-all-in-one-place/

Instagram Reels will roll out to US users next month

Mark Zuckerberg will launch Instagram Reels, Facebook’s answer to TikTok, in the United States and more than 50 other countries in a matter of weeks. The global launch comes as TikTok is facing scrutiny from Washington.

https://www.nbcnews.com/tech/tech-news/facebook-readies-global-launch-its-tiktok-competitor-n1234013

Snapchat announces brand profiles

“Brand Profiles offer a permanent home for brands on Snapchat, [bringing] various brand experiences for Snapchatters together into a single home on our service. With 229 million Snapchatters using the app daily, this real estate for our partners is especially important in a world where our millennial and Gen Z audiences can be hard to reach and build deep, authentic relationships with on many platforms.”

https://forbusiness.snapchat.com/blog/introducing-brand-profiles

Google Search Upgrades Make It Harder for Websites to Win Traffic

A push for quicker answers and more ad revenue has made it more expensive for online businesses to reach consumers. Some say the search giant has gone too far.

https://www.bloomberg.com/news/articles/2020-07-13/how-google-search-changes-make-it-more-expensive-to-win-traffic

Infographic: Tips to create inclusive content on YouTube

https://creatoracademy.youtube.com/page/lesson/creating-inclusive-content-on-youtube_tips-to-create-inclusive-content-on-youtube_image

Facebook shares yuletide marketing guide

“This holiday shopping season will look different compared to years gone by. However, it’s going to be more important than ever for people to come together and share gifts with their loved ones.”

“Learn how people expect to celebrate and shop this holiday season. Filter, find and share shopping insights from our 31-market consumer research. Then read our marketing guide for practical tips on opening up opportunities in the upcoming season.”

https://www.facebook.com/business/insights/tools/holiday-season

Irving


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